Roundup: Robert Conley Makes A Slum Dunk Helping Kids

Apr 3, 2012
  |  by Andrew Hamilton

 

An 11-year career with the International Basketball Federation (FIBA) Europe taught Robert Conley (BBA ’08, MBA’11) more than how to play basketball at a professional level. He was introduced to new cultures, languages and people while living and playing in seven countries, including Lithuania, France, Greece, Spain and Israel, returning to the U.S. briefly to play for the NBA’s Toronto Raptors.
 
When he retired from France’s Poitier 86 in 2011, the Strayer University graduate knew his career would remain centered around basketball.
 
Back in his hometown of Atlanta, Conley partnered with his former agent to develop a basketball training program for kids ages 3 to 6. “We did research and found a lot of programs available for kids over 8, but nothing for the younger group,” says Conley. “So we geared our business to serve that market.”
 
BabyHoops is currently offered at four child care centers in Atlanta and four in Salt Lake City, making it convenient for parents to engage their children in the sport. Instructors are former FIBA and NBA players who are trained to work with young children.
 
“Our company is growing into a powerful resource, both for the former players in terms of providing jobs and for the kids we serve,” says Conley.“It’s great to work with the future generations of the sport.
 
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