Master of Science in Management

Marketing Management

Learn to Lead with a Masters Degree

Strayer Universitys Master of Science in Management (MSM) degree with Marketing Management concentration will help you create and lead great teams. Understand how to support and enhance business goals by developing the management competencies needed to thrive in todays dynamic global markets.

Coursework enables you to manage marketing, public relations, business development, or sales departments. Learn to set product and pricing strategy; conduct market or customer research; and manage activities, people, and projects in advertising and communications.

Key Learning Outcomes

  • Apply the marketing planning process and formulate marketing strategy to fit a variety of socioeconomic environments.
  • Use marketing principles to construct product management, pricing, promotion, and distribution courses of action to achieve stated marketing objectives.
  • Develop effective marketing strategies using web-based business operations.

Courses

  • MKT 500-Marketing Management
  • MKT 505-International Marketing
  • MKT 510-Consumer Behavior

Click here to see full Management – Marketing Management curriculum and course descriptions

Program Disclosures

Information for Tennessee Online Students

MBA Programs

Accreditation

Strayer University is accredited by the Middle States Commission on Higher Education (3624 Market Street, Philadelphia, PA 19104. 267-284-5000), which is one of the six regional accrediting bodies in the United States. The Commission is an institutional accrediting agency recognized by the U.S. Secretary of Education and the Council for Higher Education Accreditation.

 

Highly Respected by Employers Across the Country

Strayer University is a preferred education provider to more than 150 well-known, highly ranked organizations and government agencies across the United States.

Learn more about our Business Alliances, and how you may qualify for a tuition discount.