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Master of Business Administration Marketing

PROGRAM AT A GLANCE

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12 master's courses

11 weeks long

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$ 2985

Cost per course

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Flexible learning

Online and in-person programs at select campuses, subject to availability

Advance your marketing career

An online MBA degree in marketing from Strayer University covers key business, managerial and marketing concepts to help you elevate your personal brand, get noticed and take your career to the next level.

Fall classes start October 6
Concentration overview

Expand your marketing skills to deliver competitive value

Explore strategies that impact consumer behavior with an MBA in Marketing from Strayer. You’ll learn to identify your target markets, apply marketing approaches to reach them, and create a competitive advantage in today’s global marketplace. Prepare yourself to deliver customer value and contribute to organizational success.

Skills you’ll learn in a Strayer MBA, Marketing concentration

A Strayer degree can help prepare you for career opportunities in marketing while offering support, flexible learning options and career planning every step of the way.

  • Create marketing strategies that will be competitive in today’s global marketplace.
  • Apply marketing approaches to the various aspects of consumer behavior, recognizing the implication on marketing strategies.
  • Apply digital technologies to the marketing process to reach a wider audience and better influence consumer behaviors.

Earn your degree from an accredited university

Strayer University is an accredited institution and a member of the Middle States Commission on Higher Education (MSCHE or the Commission) www.msche.org. Strayer University’s accreditation status is Accreditation Reaffirmed. The Commission’s most recent action on the institution’s accreditation status on June 22, 2017 was to reaffirm accreditation. MSCHE is recognized by the U.S. Secretary of Education to conduct accreditation and pre-accreditation (candidate status) activities for institutions of higher education including distance, correspondence education, and direct assessment programs offered at those institutions. The Commission’s geographic area of accrediting activities is throughout the United States.

Business Administration (Strayer) in Marketing cost breakdown

  • 12 courses, $2985 per course
  • $65 technology fee each term
  • $150 one-time degree conferral fee
  • Additional costs for textbooks and supplies

Estimate the cost of your degree

How much does a Business Administration (Strayer) in Marketing cost?

The cost of a Business Administration (Strayer) in Marketing depends on several factors. Our Cost Estimator Tool will approximate your tuition and expected graduation date in three easy steps.

Estimate the cost of your degree

How much does a Business Administration (Strayer) in Marketing cost?

The cost of a Business Administration (Strayer) in Marketing depends on several factors. Our Cost Estimator Tool will approximate your tuition and expected graduation date in three easy steps.

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*Student is required to take two courses per quarter during disbursement period

PREPARING YOUR RESULTS

*Student is required to take two courses per quarter during disbursement period

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Opportunities to save on tuition

$4K Alumni Master’s Scholarship

If you’re a Strayer University Alumni and ready to pursue a master’s degree, our Alumni Scholarship can save you $4,000. All you need to do is register for an eligible Strayer graduate program, maintain a GPA of 2.5 or greater and meet eligibility requirements.

50% off Master’s Scholarship

Enroll in two master’s courses, get 50% off tuition. Summer or fall 2025 term only.*

*Eligibility rules, restrictions and exclusions apply.

Civic and Community Alliance Scholarship

Ready to earn an affordable Strayer degree? Admitted Strayer or JWMI students who are employed in certain civic roles or volunteer for a nonprofit may be eligible to receive 25% off tuition for the duration of their program.

Explore courses in Strayer’s Master of Business Administration, Marketing

Help give your brand a competitive edge in the global marketplace with marketing strategies shaped by consumer insights. You’ll hone your skills in global marketing management and social media marketing while developing a deeper understanding of consumer behavior.

Marketing concentration courses

MKT 515  Global Marketing Management
MKT 520  Social Media Marketing
MKT 510  Consumer Behavior

View full course descriptions →

Complete your degree from where you live, on your time, in a flexible, 100% online program. Using our online portal, you’ll be able to:

  • Access lectures and coursework
  • Complete assignments and exams
  • Communicate with professors and classmates
  • Access student resources and support

From day one, you’ll have a team of advisors and coaches to help you balance college, work and your personal life. Tap into support resources online or at a campus near you.

You’ll have access to:

  • Admissions and enrollment support
  • One-on-one academic coaches
  • Financial guidance and potential cost savings
  • Career planning services

Strayer has many campuses where you can connect with your peers, chat with student coaches, access support resources and attend in-person hybrid classes (at select campuses only).

Find your campus →

The faculty at Strayer University bring years of real-world industry experience to the classroom, offering valuable insight and practical knowledge. They are committed to supporting your professional goals and are responsive to questions and concerns through the virtual courseroom.

What can you do with an MBA in Marketing?

Your education can help you pursue your professional and personal goals. While Strayer cannot guarantee that a graduate will secure any specific career outcome, such as a job title, promotion or salary increase, we encourage you to explore the potential impact you can have in the marketing field.

Versatile skills for your future

The marketing concentration enables students to create marketing strategies that lead to a competitive advantage in the current global marketplace. Students will acquire knowledge and skills in global marketing management, social media marketing and consumer behavior. Students will be prepared to develop marketing approaches that consider the impact of consumer behavior.

In addition, students who complete this concentration will be prepared to:

  • Collaborate with department heads, staff and agencies to discuss advertising contracts and media selection.
  • Coordinate and manage efforts of multiple teams to develop campaign work.
  • Create communications materials, ads, presentations or public relations messages to help increase product and service awareness.
  • Create comprehensive marketing strategies and learn to implement advertising policies and strategies for organizations.
  • Keep records of marketing campaigns, strategies and other marketing materials.
  • Manage budgets and provide cost estimates for campaign expenses.
  • Monitor and analyze marketing trends, sales trends and innovations in the field to predict future conditions.
  • Research target audiences, consumer opinions and buying habits by collecting data through surveys, opinion polls and questionnaires.
  • Review and edit ad copy, scripts, audio, video and other promotional material to ensure they meet the required specifications.
  • Supervise employees who develop and produce ads.
  • Track and analyze marketing tactics, expenses and campaign response rates to assess the effectiveness of each campaign.
  • Work with customers, sales departments and ad agencies to create plans and promotional materials that help boost sales.

Apply for your Marketing degree today

An admissions officer can help you choose the right program, register for classes, transfer credits and find cost-savings opportunities.
Here’s what you’ll need to get started:

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A completed application and enrollment agreement, as applicable

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A diploma from an approved high school or its equivalent

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Official copies of transcripts from all colleges or universities attended

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A valid, current and legible government-issued photo ID

Fall classes start on October 6

Learn more about Strayer University’s admissions process.

Transferring to Strayer from another university?

Transfer up to four eligible classes from a prior college or university to your master’s degree, saving time and money.

Strayer welcomes international students

Strayer University is proud to have hosted more than 3,000 international students from over 110 countries. Earn your degree in the U.S. or completely online in your home country – it’s your choice.

Campus locations

Come to a campus near you for guidance and support. You’ll have access to helpful resources, a supportive community and plenty of spaces to learn and grow.

Ready to take the next step?

Your admissions officer is here to guide you through every step of the process, from completing your application to choosing your concentration.